I Rejected N8m To Promote Bleaching Brand. - Khafi Kareem

A former Bbnaija housemate, Khafi Kareem, has revealed that she rejected N8 million offered her to promote a bleaching product.

The affable reality star explained that she rejected the offer because bleaching was against her personal principles.

In a recent Instagram Live interview with Ubi Franklin, Kareem reiterated the need to protect her brand's integrity. She said : "I have always try to monetise myself in a way that is truly in line with my values. I have had to reject certain things. So, a certain company contacted me and this is actually, till today, the biggest offer I have received. It was about N8 million and it wasn't that much that I would have to do, but it was for a skin bleaching brand. I was in the dilemma of taking the money, but not having to do much and this is not something I believed in."

Khafi noted that although rejecting the offer was hard, it was necessary because of the value she was intent on building for the future.

She said :" I could have just taken the money and not care about the repercussions. There are certain things that I would not be able to do in the future if I take certain deals that were not in relation to my brand. I had to turn down N8 million so that, by God's grace, I would make more in the future by being a person of my word."

Earlier, Khafi had reflected on her time in the Big Brother Naija house, which she described as a self-development phase of her life. The content creator, who is engaged to fellow Ex-housemate, Gedoni Ekpata, caught the attention of fans with her bubbly personality.

During her stint in the house, Khafi was Head of House, won N1 million and a car during tasks in the house.

Reminiscing on her journey in the BBNaija house, Khafi said : "One of the mistakes I made was forgetting that it was a game. When I got into the place, I was like, let us all be friends and all, but I didn't know that everything was sizing me up as the competition. It was a pressure cooker. Your buttons were being pushed. When I feel that the game was changed was when I won the car. Before that happened, everyone was like 'khafi is really nice' but the minute I won the car, it was then the game changed."

Khafi went on to advice BBNaija hopefuls to be themselves, make "Biggie" their best friend and look forward to the tasks.